The Business of Aging
Mature Consumer Research & Insights
Who We Are
The Business of Aging helps you advance your business goals by bringing new thinking and research on the mature consumer market, implementing our proprietary innovation platform, and introducing new consumers and channels to your brand. Our work is tested and successful. We leverage our experience and the expertise of JWT BOOM, Landor, AgeWave Impact and Continuum Crew to provide longitudinal insights and think tank processes to your business strategy.
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Summit Events
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What's Next Longevity Venture Summit: About the Event3-Day Conference: June 24-25, July 21 Virtual Summit The What's Next Longevity Venture Summit is the first, and one of the most read more... -
Schedule OverviewSchedule June 24: The virtual Summit kicks off with the release of our newest platform offering: the What’s Next Academy read more... -
Why Attend?Find deal flow Hear from investors who are investing in the market Be among the first to learn about innovations for the read more... -
Start HereStart Here Welcome to the Longevity Venture Summit Virtual Conference Experience. While Covid-19 has forced us into our homes, read more... -
WELCOME TO DAY 3 - OPENING REMARKSSpeaker: Mary Furlong, CEO, Mary Furlong & Associates, Executive Producer, What’s Next Longevity Venture Summit read more...